Abstract
High levels of air pollution in China may contribute to the urban population’s reported low level of happiness1,2,3. To test this claim, we have constructed a daily city-level expressed happiness metric based on the sentiment in the contents of 210 million geotagged tweets on the Chinese largest microblog platform Sina Weibo4,5,6, and studied its dynamics relative to daily local air quality index and PM2.5 concentrations (fine particulate matter with diameters equal or smaller than 2.5 μm, the most prominent air pollutant in Chinese cities). Using daily data for 144 Chinese cities in 2014, we document that, on average, a one standard deviation increase in the PM2.5 concentration (or Air Quality Index) is associated with a 0.043 (or 0.046) standard deviation decrease in the happiness index. People suffer more on weekends, holidays and days with extreme weather conditions. The expressed happiness of women and the residents of both the cleanest and dirtiest cities are more sensitive to air pollution. Social media data provides real-time feedback for China’s government about rising quality of life concerns.
This is a preview of subscription content, access via your institution
Access options
Access Nature and 54 other Nature Portfolio journals
Get Nature+, our best-value online-access subscription
$29.99 / 30 days
cancel any time
Subscribe to this journal
Receive 12 digital issues and online access to articles
$119.00 per year
only $9.92 per issue
Buy this article
- Purchase on SpringerLink
- Instant access to full article PDF
Prices may be subject to local taxes which are calculated during checkout



Similar content being viewed by others
Code availability
The code that support the findings of this study is available from the corresponding author upon reasonable request.
Data availability
The data that support the findings of this study are available from the corresponding author upon reasonable request.
References
Zheng, S. & Kahn, M. E. Understanding China’s urban pollution dynamics. J. Econ. Lit. 51, 731–772 (2013).
Welsch, H. Environment and happiness: valuation of air pollution using life satisfaction data. Ecol. Econ. 58, 801–813 (2006).
Levinson, A. Valuing public goods using happiness data: the case of air quality. J. Public Econ. 96, 869–880 (2012).
Dodds, P. S., Harris, K. D., Kloumann, I. M., Bliss, C. A. & Danforth, C. M. Temporal patterns of happiness and information in a global social network: hedonometrics and Twitter. PLoS One 6, e26752 (2011).
Mitchell, L., Frank, M. R., Harris, K. D., Dodds, P. S. & Danforth, C. M. The geography of happiness: connecting twitter sentiment and expression, demographics, and objective characteristics of place. PLoS One 8, e64417 (2013).
Frank, M. R., Mitchell, L., Dodds, P. S. & Danforth, C. M. Happiness and the patterns of life: a study of geolocated tweets. Sci. Rep. 3, 2625 (2013).
Victor, P. Questioning economic growth. Nature 468, 370–371 (2010).
Easterlin, R. A in Global Handbook of Quality of Life (eds Glatzer, W., Camfield, L., Møller, V. & Rojas, M.) 283–299 (Springer, 2015).
Easterlin, R. A., Morgan, R., Switek, M. & Wang, F. China’s life satisfaction, 1990–2010. Proc. Natl Acad. Sci. USA 109, 9775–9780 (2012).
Xin, W. & Smyth, R. Economic openness and subjective well-being in China. China World Econ. 18, 22–40 (2010).
Ebenstein, A. et al. Growth, pollution, and life expectancy: China from 1991-2012. Am. Econ. Rev. 105, 226–231 (2015).
Ebenstein, A., Fan, M., Greenstone, M., He, G. & Zhou, M. New evidence on the impact of sustained exposure to air pollution on life expectancy from China’s Huai River Policy. Proc. Natl Acad. Sci. USA 114, 10384–10389 (2017).
Dockery, D. W. et al. An association between air pollution and mortality in six US cities. N. Engl. J. Med. 329, 1753–1759 (1993).
Graff Zivin, J. & Neidell, M. Environment, health, and human capital. J. Econ. Lit. 51, 689–730 (2013).
Lelieveld, J., Evans, J. S., Fnais, M., Giannadaki, D. & Pozzer, A. The contribution of outdoor air pollution sources to premature mortality on a global scale. Nature 525, 367–371 (2015).
Luechinger, S. Air pollution and infant mortality: a natural experiment from power plant desulfurization. J. Health Econ. 37, 219–231 (2014).
Jerrett, M. Atmospheric science: the death toll from air-pollution sources. Nature 525, 330–331 (2015).
Pope, C. A. et al. Lung cancer and cardiovascular disease mortality associated with ambient air pollution and cigarette smoke: shape of the exposure-response relationships. Environ. Health Perspect. 119, 1616–1621 (2011).
Chen, X., Zhang, X. & Zhang, X. Smog in Our Brains: Gender Differences in the Impact of Exposure to Air Pollution on Cognitive Performance Discussion Paper 1619 (International Food Policy Research Institute, 2017).
Lavy, V., Ebenstein, A. & Roth, S. The Impact of Short Term Exposure to Ambient Air Pollution on Cognitive Performance and Human Capital Formation Working Paper 20648 (National Bureau of Economic Research, 2014).
Zhang, X., Chen, X. & Zhang, X. The impact of exposure to air pollution on cognitive performance. Proc. Natl Acad. Sci. USA 115, 9193–9197 (2018).
Zivin, J. G. & Neidell, M. The impact of pollution on worker productivity. Am. Econ. Rev. 102, 3652–3673 (2012).
Chang, T., Zivin, J. G., Gross, T. & Neidell, M. The Effect of Pollution on Worker Productivity: Evidence from Call-Center Workers in China Working Paper 22328 (National Bureau of Economic Research, 2016).
Currie, J., Zivin, J. G., Mullins, J. & Neidell, M. What do we know about short- and long-term effects of early-life exposure to pollution?. Annu. Rev. Resour. Econ. 6, 217–247 (2014).
Currie, J., Davis, L., Greenstone, M. & Walker, R. Environmental health risks and housing values: evidence from 1,600 toxic plant openings and closings. Am. Econ. Rev. 105, 678–709 (2015).
Zhang, L., Sun, C., Liu, H. & Zheng, S. The role of public information in increasing homebuyers’ willingness-to-pay for green housing: evidence from Beijing. Ecol. Econ. 129, 40–49 (2016).
Moretti, E. & Neidell, M. Pollution, health, and avoidance behavior: evidence from the ports of Los Angeles. J. Hum. Resour. 46, 154–175 (2011).
Zhang, J. & Mu, Q. Air pollution and defensive expenditures: evidence from particulate-filtering facemasks. J. Environ. Econ. Manage. 92, 517–536 (2017).
Herrnstadt, E. & Muehlegger, E. Air Pollution and Criminal Activity: Evidence from Chicago Microdata Working Paper 21787 (National Bureau of Economic Research, 2015).
Li, J., Massa, M., Zhang, H. & Zhang, J. Behavioral bias in haze: evidence from air pollution and the disposition effect in China. SSRN https://doi.org/10.2139/ssrn.2993763 (2017).
Heyes, A., Neidell, M. & Saberian, S. The Effect of Air Pollution on Investor Behavior: Evidence from the S&P 500 Working Paper 22753 (National Bureau of Economic Research, 2016).
Kahneman, D. & Krueger, A. B. Developments in the measurement of subjective well-being. J. Econ. Perspect. 20, 3–24 (2006).
Zijlema, W. L. et al. The association of air pollution and depressed mood in 70,928 individuals from four European cohorts. Int. J. Hyg. Environ. Health 219, 212–219 (2016).
Luechinger, S. Valuing air quality using the life satisfaction approach. Econ. J. Nepal. 119, 482–515 (2009).
Smyth, R., Mishra, V. & Qian, X. The environment and well-being in urban China. Ecol. Econ. 68, 547–555 (2008).
Zhang, X., Zhang, X. & Chen, X. Happiness in the air: how does a dirty sky affect mental health and subjective well-being? J. Environ. Econ. Manage. 85, 81–94 (2017).
Welsch, H. & Kühling, J. Using happiness data for environmental valuation: issues and applications. J. Econ. Surv. 23, 385–406 (2009).
Kahn, M. E. & Zheng, S. Blue Skies over Beijing: Economic Growth and the Environment in China (Princeton Univ. Press, 2016).
Lu, Y. et al. Characteristics of public concern on haze in China and its relationship with air quality in urban areas. Sci. Total Environ. 637-638, 1597–1606 (2018).
Lin, Y., Zou, J., Yang, W. & Li, C.-Q. A review of recent advances in research on PM2.5 in China. Int. J. Environ. Res. Public. Health 15, 438 (2018).
Zhang, Y.-L. & Cao, F. Fine particulate matter (PM2.5) in China at a city level. Sci. Rep. 5, 14884 (2015).
He, J. et al. Air pollution characteristics and their relation to meteorological conditions during 2014–2015 in major Chinese cities. Environ. Pollut. 223, 484–496 (2017).
Sun, C., Kahn, M. E. & Zheng, S. Self-protection investment exacerbates air pollution exposure inequality in urban China. Ecol. Econ. 131, 468–474 (2017).
Baylis, P. Temperature and Temperament: Evidence from a Billion Tweets Working Paper 265 (Energy Institute at HAAS, 2015).
Baylis, P. et al. Weather impacts expressed sentiment. PLoS One 13, e0195750 (2018).
Zhang, Q. et al. Transboundary health impacts of transported global air pollution and international trade. Nature 543, 705–709 (2017).
Bayer, P., Keohane, N. & Timmins, C. Migration and hedonic valuation: the case of air quality. J. Environ. Econ. Manage. 58, 1–14 (2009).
Zheng, S., Cao, J., Kahn, M. E. & Sun, C. Real estate valuation and cross-boundary air pollution externalities: evidence from Chinese cities. J. Real Estate Fin. Econ. 48, 398–414 (2014).
Pope, C. A. 3rd & Dockery, D. W. Health effects of fine particulate air pollution: lines that connect. J. Air Waste Manag. Assoc. 56, 709–742 (2006).
Pope, C. A. 3rd, Ezzati, M. & Dockery, D. W. Fine-particulate air pollution and life expectancy in the United States. N. Engl. J. Med. 360, 376–386 (2009).
Barwick, P. J., Li, S., Rao, D. & Zahur, N. The morbidity cost of air pollution: evidence from consumer spending in China. SSRN https://doi.org/10.2139/ssrn.2999068 (2018).
Cohen, A. J. et al. The global burden of disease due to outdoor air pollution. J. Toxicol. Environ. Health A 68, 1301–1307 (2005).
Pui, D. Y. H., Chen, S.-C. & Zuo, Z. PM2.5 in China: measurements, sources, visibility and health effects, and mitigation. Particuology 13, 1–26 (2014).
Zheng, S., Pozzer, A., Cao, C. X. & Lelieveld, J. Long-term (2001–2012) concentrations of fine particulate matter (PM2.5) and the impact on human health in Beijing, China. Atmos. Chem. Phys. 15, 5715–5725 (2015).
Wong, C. A., Merchant, R. M. & Moreno, M. A. Using social media to engage adolescents and young adults with their health. Healthcare 2, 220–224 (2014).
Wang, S., Paul, M. J. & Dredze, M. Social media as a sensor of air quality and public response in China. J. Med. Internet. Res. 17, e22 (2015).
Kay, S., Zhao, B. & Sui, D. Can social media clear the air? A case study of the air pollution problem in Chinese cities. Prof. Geogr. 67, 351–363 (2015).
Economy, E. C. China’s environmental future: the power of the people. McKinsey Quarterly https://www.mckinsey.com/featured-insights/asia-pacific/chinas-environmental-future-the-power-of-the-people (2013).
Zhang, Q. et al. Asian emissions in 2006 for the NASA INTEX-B mission. Atmos. Chem. Phys. 9, 5131–5153 (2009).
Li, M. et al. MIX: a mosaic Asian anthropogenic emission inventory for the MICS-Asia and the HTAP projects. Atmos. Chem. Phys. Discuss. 15, 34–813 (2015).
Becker, S. O. Using instrumental variables to establish causality. IZA World of Labor https://doi.org/10.15185/izawol.250 (2016).
Acknowledgements
J.W. acknowledges the research support from the National Key Research and Development Program of China (no. 2017YFB0503500), and the Strategic Priority Research Program of the CAS (no. XDA19040503). S.Z. acknowledges the research support from the National Natural Science Foundation of China (no. 71625004), and MIT China Future City Lab. C.S. acknowledges National Natural Science Foundation of China (no. 71603158), Ministry of Education in China Project of Humanities and Social Sciences (no. 16YJC790090), ‘Chen Guang’ project supported by Shanghai Municipal Education Commission and Shanghai Education Development Foundation (no. 16CG43). The funders had no role in study design, data collection and analysis, decision to publish or preparation of the manuscript.
Author information
Authors and Affiliations
Contributions
S.Z., J.W., C.S. and M.E.K. did the research design and wrote the paper. S.Z., J.W. and C.S. estimated the empirical models. J.W., C.S. and X.Z. collected and analysed the data.
Corresponding authors
Ethics declarations
Competing interests
The authors declare no competing interests.
Additional information
Publisher’s note: Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.
Supplementary information
Supplementary Information
Supplementary Notes 1–8, Supplementary Tables 1–13, Supplementary Figure 1, and Supplementary References.
Rights and permissions
About this article
Cite this article
Zheng, S., Wang, J., Sun, C. et al. Air pollution lowers Chinese urbanites’ expressed happiness on social media. Nat Hum Behav 3, 237–243 (2019). https://doi.org/10.1038/s41562-018-0521-2
Received:
Accepted:
Published:
Issue Date:
DOI: https://doi.org/10.1038/s41562-018-0521-2